Programme details | |
---|---|
Degree: | Master of Arts (MA) |
Discipline: |
Marketing
|
Duration: | 18 months |
ECTS points: | 90 |
Study modes: | full-time |
Delivery modes: | on-campus |
Campus locations: |
Berlin (Germany)
Munich (Germany) |
University website: | Brand Management |
Annual tuition (EEA) | ca. 108,300 HKD University currency: 13,000 EUR |
Annual tuition (non-EEA) | ca. 108,300 HKD University currency: 13,000 EUR This applies to citizens of Hong Kong |
Request information from Macromedia University of Applied Sciences
From A for Apple to Z for Zalando: brands influence our purchasing decisions, are emotionally charged, and of the utmost importance for companies in all industries. In the Master’s programme Brand Management you will learn innovative strategies to build and manage strong brands in times of digital change.
The Master in Brand Management provides you with valuable expertise in marketing, brand management, and public relations, but also in design and creative techniques. You learn to design image and brand campaigns and are given tools to competently build and manage brands in the digital age. You can test and deepen your knowledge in various exciting practical projects.
Would you like to complete the Master’s programme in Brand Management at Macromedia University of Applied Sciences? Then we look forward to meeting you at our locations in Munich and Berlin.
After your Master’s degree, you can work as a brand manager at a start-up, a medium-sized company or a large corporation. You are familiar with methods and tools to help shape the future of your company and can take on a managerial position.
Find more information on the website of Macromedia University of Applied Sciences: